Psalo se 22.května roku 2010 a Laszlo Hanyecz si právě převzal dvě pizzy od zásilkové služby. Zdánlivě všední událost, nicméně v tento moment se psala historie. Dvě pizzy totiž Laszlo předem zaplatil svými 10 000 bitcoiny. Jednalo se o první transakci, při které byly bitcoiny směněny za hmotný (a navíc jedlý) statek. Transakce měla v květnu 2010 hodnotu 41 dolarů.
Dnes těchto 10 000 bitcoinů představuje hodnotu okolo 80 milionů dolarů. Je však otázka, zda by takovou hodnotu bitcoiny měly, kdyby někdo jako Laszlo neprovedl první transakci. Laszlo Hanyecz svým krokem ukázal světu, že bitcoiny nejsou jen hračkou programátorů, ale můžou mít reálnou směnnou hodnotu.
Po světě je tento den slaven coby jeden z hlavních bitcoinových svátků (dalšími „posvátnými dny“ jsou publikace Satoshiho white paperu v listopadu a vytěžení Genesis bloku v lednu). Pražská organizace Paralelní Polis k této příležitosti pořádá dedikovaný večer s pizzou a diskusí o bitcoinu.
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