SONY

sony

Sony – Perfect Fusion of Creativity and Technology

Sony Corporation is a Japanese company founded in 1946 that has brought numerous groundbreaking products and technologies to the world throughout its long history, from CD and DVD discs to the revolutionary music player Walkman, or the iconic PlayStation gaming console. The company strives to ignite emotions and inspire creativity among consumers and businesses alike through its numerous innovative products and services, whether it's home entertainment, music and audio, photography, consumer electronics, mobile communication, automotive industry, healthcare, sports technology, banking, or financial services. Presently, Sony is committed to a long-term environmental protection plan called "Road to Zero." Its ultimate goal is to achieve a zero environmental footprint by 2050. As part of this plan, Sony has set mid-term targets in the "Green Management 2025" initiative to expedite efforts such as using recycled plastics, reducing energy consumption in product manufacturing, eliminating plastics from packaging of newly designed small products, and embracing renewable energy sources. What Sony products can you find with us?

sony bravia

Sony Bravia TVs immerse you in the action

Sony offers a wide range of TVs that cater to everyone's preferences. Bravia XR TVs deliver top-notch picture and sound quality, premium streaming service with Sony Pictures Core, unparalleled upscaling capabilities, and a modern design that adapts to your needs. They are also a perfect match for the Sony PlayStation 5 console, offering exclusive features you won't find elsewhere.


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PlayStation 5 Console Cover – Marvel's Wolverine: Battle Yellow Limited Edition
Gaming Console Case - In an effort to satisfy as many customers as possible, we require payment in advance with a limit of 1 pc per person - Please pay online or within a maximum of 24 hours. Otherwise, the pre-order will be cancelled.
  1,999,-
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Unsealed - in stock 4 pcs
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Order Code: MSX005deCBYW
100" Sony Bravia 3 II (K100XR35M2PB.CEI) - Television
Energy efficiency class
Free delivery
to Alza branch
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100" Sony Bravia 3 II (K100XR35M2PB.CEI)
Television - SMART, 254cm, 4K Ultra HD, 100 / 120Hz (100Hz), Direct, HDR10, Dolby Vision and HLG, local dimming, DVB-T2/S2/C, H.265/HEVC, 4× HDMI, 2× USB, CI+, WiFi, Bluetooth, game mode, Apple Airplay 2, Google TV, VESA 600×400, 20 W speaker(s), DTS:X, DTS Digital Surround and Dolby Atmos, E
  69,990,-
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Unsealed - in stock 1 pcs
Order Code: WS1018z5a5
Sony C-100, Black, Hi-Res Audio - Microphone Free delivery
Alzaboxes and stores
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Sony C-100, Black, Hi-Res Audio
Microphone - for tripod (threaded),, capacitor, omnidirectional pickup, frequency: from 20Hz to 50000Hz, impedance: 90 Ohm, sensitivity: -37 dB frequency wireless transmission: 20 Hz up to 50000 Hz
New arrival 33,990,-
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In stock 2 pcs
Order by midnight, get it at the AlzaBox in the morning.
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Order Code: OS038c
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43" Sony Bravia 3 II (K43XR35M2PB.CEI)
Television - SMART, 109cm, 4K Ultra HD, 100 / 120Hz (100Hz), Direct, HDR10, Dolby Vision and HLG, local dimming, DVB-T2/S2/C, H.265/HEVC, 4× HDMI, 2× USB, CI+, WiFi, Bluetooth, game mode, Apple Airplay 2, Google TV, VESA 200×200, 20 W speaker(s), DTS:X, DTS Digital Surround and Dolby Atmos, F
Buy with code 2026ALZAEXTRA10 The discount code gives the option of applying a discount on a given product when entering the code in the shopping cart. 17,991,-
  19,990,-
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Unsealed - in stock 1 pcs
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Order Code: WS8015a1
Sony ZV-E1 body - Digital Camera
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Free delivery
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Sony ZV-E1 body
Digital Camera - full-frame mirrorless vlogging camera, interchangeable 28-60 mm f/4-5.6 lens (compact and lightweight, 4K60p, 12.2 megapixels, five-axis and digital stabilisation system, high-capacity batteries), Sony E bayonet, without viewfinder tilting touch, up to 4K video, SD, SDHC and SDXC, microHDMI, 3.5mm jack, weight 500 g
-12 % off new 52,790,- New 59,990,-
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Unsealed - in stock 1 pcs
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Order Code: OS080zve1
1.0
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Sony INZONE E9 white
Gaming Headphones - wired - in-ear, closed construction, 3,5mm Jack, for PC, PlayStation 4, PlayStation 5 and Xbox ONE, game mode, Hi-Res audio, 7.1 surround sound, sensitivity: 101 dB/mW, impedance: 16 Ohm, cord length of 1,8m
-8 % off new 3,399,- New 3,699,-
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Unsealed - in stock 2 pcs
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Order Code: RO980wd02
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Sony C-80, Black
Microphone - for tripod (threaded),, capacitor, directional pickup, frequency: from 20Hz to 20000Hz, impedance: 90 Ohm, sensitivity: -30 dB frequency wireless transmission: 20 Hz up to 20000 Hz
New arrival 14,290,-
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In stock 2 pcs
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Order Code: OS038d
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Sony BRAVIA Theatre Rear 9
Speakers - passive, Bluetooth, Hi-Res audio
  13,999,-
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In stock 3 pcs
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Order Code: GS601a5
Sony BRAVIA Theatre Sub 9 - Subwoofer
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Sony BRAVIA Theatre Sub 9
Subwoofer - active wireless
-7 % off new 23,190,- New 24,999,-
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Unsealed - in stock 1 pcs
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Order Code: GS601a4
Sony Bravia Theatre Trio - Sound Bar
What Hi-Fi? Award
Free delivery
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Sony Bravia Theatre Trio
Sound Bar - with power of 405W, HDMI (1× input, 1× out), optical digital audio, Bluetooth, Wi-Fi, eARC, HDCP 2.2, HDR, Dolby TrueHD, Dolby Digital Plus, DTS: X, DTS 96/24, Dolby Digital, Dolby Vision, DTS, IMAX Enhanced, Spotify
  45,999,-
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In stock 2 pcs
Order by midnight, get it at the AlzaBox in the morning.
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Order Code: GS601a6
77" Sony Bravia QD-OLED XR-77A95L - Television
Energy efficiency class
Free delivery
Alzaboxes and stores
5.0
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77" Sony Bravia QD-OLED XR-77A95L
Television - SMART OLED, 195cm, 4K Ultra HD, 100 / 120Hz (100Hz), HDR10, Dolby Vision and HLG, DVB-T2/S2/C, H.265/HEVC, 4× HDMI, 2× USB, CI+, USB recording, WiFi, Bluetooth, DLNA, Chromecast, game mode, voice control, Apple Airplay 2, Google TV, 60 W speaker(s), Dolby Atmos, G
  116,390,-
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Unsealed - in stock 1 pcs
Order Code: WS79131
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Sony ZV-1
Digital Camera - Compact, 1" 20,1 Mpx sensor, 3 " 0,921 Mpx tilting touch display, up to 4K video, SD, SDHC and SDXC, WiFi, Bluetooth, microHDMI, 3.5mm jack, weight: 0,294 kg
  18,590,-
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Unsealed - in stock 1 pcs
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Order Code: OS080zv11
3.0
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Sony Noise Cancelling LinkBuds Fit, white
Wireless Headphones - with microphone, True Wireless, in-ear, active noise cancellation (ANC), closed construction, Bluetooth 5.3, AAC, LDAC and SBC support, Ambient sound, voice assistant, Multipoint, track shuffle, call handling, volume control, sony Sound Connect, IPX4 rating, frequency range 20-20000 Hz, 5 mm driver size, battery life up to 21 h (5,5 h+15,5 h)
  2,849,-
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Unsealed - in stock 1 pcs
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Order Code: RO980e2s
Sony Alpha A7C body silver - Digital Camera Free delivery
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4.9
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Sony Alpha A7C body silver
Digital Camera - mirrorless interchangeable-lens camera, Full Frame 24,2 Mpx sensor with IBIS, bayonet Sony FE, electronic viewfinder 2,35 Mpx, 3 " 0,921 Mpx tilting touch display, up to 4K video, SD, SDHC and SDXC, WiFi, Bluetooth, NFC, microHDMI, 3.5mm jack, weight: 0,509 kg
-1 % off new 29,590,- New 29,990,-
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Unsealed - in stock 1 pcs
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Order Code: OS0821i1
85'' Sony Bravia KD-85ZH8 - Television
Energy efficiency class
Free delivery
to Alza branch
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85'' Sony Bravia KD-85ZH8
Television - SMART ANDROID LED, 215cm, Ultra HD 8K, 100 / 120Hz, Direct LED, HDR10, DVB-T2/S2/C, H.265/HEVC, 4× HDMI, 3× USB, CI+, USB recording, WiFi, Bluetooth, HBO GO, Android TV, VESA 400×400, 60W speaker(s), Dolby Atmos and Dolby Audio Processing, G
  96,790,-
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As good as new - in stock 1 pcs
Order Code: WS1022b3b
4.6 20×
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43" Sony Bravia 3 (K43S35BP. CEI)
Television - SMART LED, 109cm, 4K Ultra HD, 50 / 60Hz (50Hz), Direct, HDR10, Dolby Vision and HLG, DVB-T2/S2/C, H.265/HEVC, 4× HDMI, 2× USB, CI+, USB recording, WiFi, DLNA, game mode, Google Assistant, Apple Airplay 2, Google TV, VESA 200×200, 20 W speaker(s), DTS Digital Surround and Dolby Atmos, E
-5 % off new 13,190,- New 13,990,-
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As good as new - in stock 2 pcs
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Order Code: WS1018h3a
3.6 182×
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Sony True Wireless LinkBuds S, black
Wireless Headphones - with microphone, True Wireless, in-ear, active noise cancellation (ANC), closed construction, Bluetooth 5.2, AAC, LDAC and SBC support, voice assistant, track shuffle, call handling, with volume control, sony Sound Connect, IPX4 rating, frequency range 20-40000 Hz, 5 mm driver size, battery life up to 20 hr(s) (6 hr(s)+14 hr(s))
  3,149,-
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As good as new - in stock 1 pcs
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Order Code: RO980e2i
4.7 507×
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Sony Hi-Res WH-1000XM4, black
Wireless Headphones - with microphone, over-ear, full‑size (over-ear), active noise cancellation (ANC), closed construction, 3.5 mm Jack, Bluetooth 5.0, for PC, AAC, LDAC and SBC support, voice assistant, NFC, track shuffle, call handling, sony Sound Connect, frequency range 4-40000 Hz, 40 mm driver size, battery life up to 38 h
  4,999,-
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As good as new - in stock 1 pcs
Order by midnight, get it at the AlzaBox in the morning.
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Order Code: RO972j0b1
Sony Alpha A7 III + FE 28-70 mm F3.5-5.6 OSS - Digital Camera
Discount
Free delivery
Alzaboxes and stores
4.9 69×
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Sony Alpha A7 III + FE 28-70 mm F3.5-5.6 OSS
Digital Camera - mirrorless interchangeable-lens camera, Full Frame 24,2 Mpx sensor with IBIS, bayonet Sony FE, electronic viewfinder 2,36 Mpx, 3 " 0,921 Mpx tilting touch display, up to 4K video, SD, SDHC, SDXC, Memory Stick PRO and Memory stick micro, WiFi, Bluetooth, NFC, microHDMI, weight: 0,65 kg
-8 % off new 35,390,- New 38,878,-
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As good as new - in stock 1 pcs
Order by midnight, get it at the AlzaBox in the morning.
Info
Order Code: OS160b
55" Sony Bravia 7 II (K55XR75M2PB. CEI) - Television
Energy efficiency class
Free delivery
to Alza branch
5.0
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55" Sony Bravia 7 II (K55XR75M2PB. CEI)
Television - SMART, 139cm, 4K Ultra HD, 100 / 120Hz (100Hz), Direct, HDR10, Dolby Vision and HLG, local dimming, DVB-T2/S2/C, H.265/HEVC, 4× HDMI, 2× USB, CI+, WiFi, Bluetooth, game mode, Apple Airplay 2, Google TV, VESA 300×300, 40 W speaker(s), DTS:X, DTS Digital Surround and Dolby Atmos, E
Buy with code 2026ALZAEXTRA15 The discount code gives the option of applying a discount on a given product when entering the code in the shopping cart. 42,499,-
  49,999,-
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In stock 4 pcs
Order Code: WS8015a12
4.8 4,299×
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PlayStation 5 DualSense Wireless Controller - Volcanic Red
Gamepad - for PS5, wireless connection, 3,5mm Jack (on controller), USB-C (on controller), integrated batteries, vibration, backlighting, analogue stick, speaker, microphone, haptic response, red colour
  1,899,-
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In stock > 5 pcs
Order Code: MSX005DS11
Sony Alpha A7R IV A body - Digital Camera Free delivery
Alzaboxes and stores
5.0
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Sony Alpha A7R IV A body
Digital Camera - mirrorless interchangeable-lens camera, Full Frame 61 Mpx sensor with IBIS, bayonet Sony E, electronic viewfinder 5,76 Mpx, 3 " 23,6 Mpx rotating touch display, up to 4K video, SD, SDHC and SDXC, WiFi, Bluetooth, USB-C, 3.5mm jack, weight: 0,58 kg
Buy with code 2026ALZAEXTRA10 The discount code gives the option of applying a discount on a given product when entering the code in the shopping cart. 62,991,-
  69,990,-
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In stock 2 pcs
Order Code: OS170c
Sony Alpha A6400 black + E 18-135mm f/3.5-5.6 II - Digital Camera Free delivery
Alzaboxes and stores
4.9
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Sony Alpha A6400 black + E 18-135mm f/3.5-5.6 II
Digital Camera - mirrorless interchangeable-lens camera, APS-C 24,2 Mpx sensor, bayonet Sony E, electronic viewfinder 2,36 Mpx, 3 " 0,921 Mpx rotating touch display, up to 4K video, SD, SDHC, SDXC and Memory stick micro, WiFi, Bluetooth, NFC, microHDMI, 3.5mm jack, weight: 0,403 kg
  32,690,-
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In stock 3 pcs
Order Code: OS072i1m13
75" Sony Bravia KD-75X80L - Television
Energy efficiency class
Discount
Free delivery
to Alza branch
5.0
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75" Sony Bravia KD-75X80L
Television - SMART LED, 191cm, 4K Ultra HD, 50 / 60Hz (50Hz), Direct, HDR10, Dolby Vision and HLG, DVB-T2/S2/C, H.265/HEVC, 4× HDMI, 2× USB, CI+, USB recording, WiFi, Bluetooth, Chromecast, game mode, voice control, Apple Airplay 2, Google TV, VESA 300×300, Dolby Atmos, F
+Gift Subscription Sony BRAVIA CORE for 12 months with a value of 1,645,-
Discounted -13 % 27,350,- 31,490,-
Buy
In stock 4 pcs
Order Code: WS1020b3x3

SONY - additional info

Sony Corporation was founded in Tokyo in 1946 by electrical engineer Masaru Ibuka and physicist Akio Morita, who invested ¥190,000 to establish the company. Initially, Sony had around twenty employees and was known as Tokyo Tsushin Kogyo (Tokyo Telecommunications Engineering Corporation).

Sonus + Sonny = SONY

The name "Sony" was later created by combining the words "Sonus" (Latin for sound), and "Sonny" (or Sonny boy), which was a popular slang term for young men in the 1950s. "Sony" was chosen as the ideal company name due to its easy pronunciation, consistent in practically all languages worldwide.

Not a walkman, but a rice cooker

At first, Tokyo Telecommunications Engineering Corporation focused mainly on repairing electronic devices and machinery, with limited production of its own products. One of their earliest creations was an automatic rice cooker, which quickly gained popularity in Japan. However, the real breakthrough came in 1954, when the first transistor was developed in America, a technology that hadn't been used in radio equipment at the time. Sony embraced this innovation, incorporating it into their products, and in the following year, they introduced the first Japanese transistor radio.

Sony today – a revolution in technology


And today? Sony has become a global leader in high-quality electronics. Since its inception, the company has been synonymous with technological innovation, boasting revolutionary achievements like the compact disc, Walkman, and Discman. Sony's impact also extends beyond entertainment and consumer electronics, as they continue to excel in various other domains.

Sony Group

The Sony Group comprises diverse entities that manufacture a wide range of electronics, including PlayStation consoles, video games, and mobile phones, along with robust movie and music production. Sony also offers financial services, expanding their reach across multiple industries.