SONY

sony

Sony – Perfect Fusion of Creativity and Technology

Sony Corporation is a Japanese company founded in 1946 that has brought numerous groundbreaking products and technologies to the world throughout its long history, from CD and DVD discs to the revolutionary music player Walkman, or the iconic PlayStation gaming console. The company strives to ignite emotions and inspire creativity among consumers and businesses alike through its numerous innovative products and services, whether it's home entertainment, music and audio, photography, consumer electronics, mobile communication, automotive industry, healthcare, sports technology, banking, or financial services. Presently, Sony is committed to a long-term environmental protection plan called "Road to Zero." Its ultimate goal is to achieve a zero environmental footprint by 2050. As part of this plan, Sony has set mid-term targets in the "Green Management 2025" initiative to expedite efforts such as using recycled plastics, reducing energy consumption in product manufacturing, eliminating plastics from packaging of newly designed small products, and embracing renewable energy sources. What Sony products can you find with us?

sony bravia

Sony Bravia TVs immerse you in the action

Sony offers a wide range of TVs that cater to everyone's preferences. Bravia XR TVs deliver top-notch picture and sound quality, premium streaming service with Sony Pictures Core, unparalleled upscaling capabilities, and a modern design that adapts to your needs. They are also a perfect match for the Sony PlayStation 5 console, offering exclusive features you won't find elsewhere.


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4.8 4,382×
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PlayStation 5 DualSense Wireless Controller White + EA SPORTS FC 27
Gamepad - for PS5, wireless connection, 3,5mm Jack (on controller), USB-C (on controller), integrated batteries, vibration, backlighting, analogue stick, speaker, microphone, haptic response, game in Package (physcial carrier), white colour
New arrival 3,489,-
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4.4 413×
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PlayStation Portal Remote Player
Remote Player Enjoy your favourite games on an 8" Full HD screen with up to 1080p/60FPs. Play your PS5 console over your home Wi-Fi network with the original console controls without turning on your TV. Gaming requires a PlayStation 5 console and a Wi-Fi connection of at least 5Mbps.
  5,899,-
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4.0 6×
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Sony Noise Cancelling WH-1000XM4C, Black - Prodloužená záruka zdarma po registraci
Wireless Headphones - with microphone, over-ear, on-ear, active noise cancellation (ANC), closed construction, Bluetooth 6.0, A2DP, AAC, AVRCP, HFP, HSP, LDAC and SBC support, Ambient sound, Hi-Res audio, voice assistant, Multipoint, volume control, frequency range 20-40000 Hz, sensitivity 106 dB/mW, impedance 40 Ohm, 40 mm driver size, battery life up to 38 h
BLACK FRIDAY -20 % 4,990,- 6,299,-
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Sony Alpha A6700 + 16-50 mm f/3.5-5.6 OSS II - Digital Camera
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4.6 30×
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Sony Alpha A6700 + 16-50 mm f/3.5-5.6 OSS II
Digital Camera - mirrorless interchangeable-lens camera, APS-C 26 Mpx sensor with IBIS, bayonet Sony E, electronic viewfinder 2,36 Mpx, 2,99 " 1,04 Mpx rotating touch display, up to 4K video, SD, SDHC and SDXC, WiFi, Bluetooth, microHDMI, 3.5mm jack, weight: 493 kg
+2 gifts with a value of 6,490,-
Cashback up to 7,500,- Cashback up to, presents a chance to get back money based on the conditions of the offer. More info in the article. Studenti s fototechnikou Sony ušetří! Při nákupu vybraných fotoaparátů či objektivů Sony můžete získat zpět až 7 500 Kč. Podmínkou je platný studentský průkaz a následné vyplnění formuláře na oficiálních stránkách Sony.
BLACK FRIDAY -7 % 36,990,- 39,989,-
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4.3 174×
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Sony Noise Cancelling WH-1000XM6, black – Prodloužená záruka zdarma po registraci
Wireless Headphones - with microphone, over-ear, full‑size (over-ear), active noise cancellation (ANC), closed construction, 3.5 mm Jack, Bluetooth 5.3, AAC, LDAC, SBC and LC3 support, Ambient sound, game mode, Hi-Res audio, voice assistant, Multipoint, track shuffle, call handling, volume control, sony Sound Connect, frequency range 4-40000 Hz, 30 mm driver size, battery life up to 40 h
BLACK FRIDAY -13 % 8,690,- 9,990,-
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Sony DSC-RX100 VII - Digital Camera
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4.0 9×
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Sony DSC-RX100 VII
Digital Camera - Compact, 1" 20 Mpx sensor, 8,3 × optical zoom,electronic viewfinder , 3 " tilting display, up to 4K video, SD, microHDMI, weight: 0,302 kg
Cashback up to 7,500,- Cashback up to, presents a chance to get back money based on the conditions of the offer. More info in the article. Studenti s fototechnikou Sony ušetří! Při nákupu vybraných fotoaparátů či objektivů Sony můžete získat zpět až 7 500 Kč. Podmínkou je platný studentský průkaz a následné vyplnění formuláře na oficiálních stránkách Sony.
BLACK FRIDAY -5 % 29,969,- 31,559,-
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4.6 89×
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Sony HT-S40R, Dolby audio 5.1
Home Theatre -
BLACK FRIDAY -30 % 6,490,- 9,279,-
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Order Code: GS474a3j
4.4 619×
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Sony Noise Cancelling WH-1000XM5, black – Prodloužená záruka zdarma po registraci
Wireless Headphones - with a microphone, over the head, on the ears closed construction, 3.5mm jack, Bluetooth 5.2, AAC support, LDAC and SBC, Active Noise Cancellation (ANC), voice assistant, switching between tracks, receiving calls, with volume control, frequency range 4-40000 Hz, 30 mm inverter, battery life up to 40 h
BLACK FRIDAY -25 % 6,690,- 8,990,-
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Sony Alpha A7 IV + FE 28-70 mm F3.5-5.6 OSS II - Digital Camera
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Sony Alpha A7 IV + FE 28-70 mm F3.5-5.6 OSS II
Digital Camera - mirrorless interchangeable-lens camera, Full Frame 33 Mpx sensor with IBIS, bayonet Sony FE, electronic viewfinder 3,69 Mpx, 3 " 1,04 Mpx tilting touch display, up to 4K video, SD, SDHC, SDXC and CFexpress Type A, WiFi, Bluetooth, USB-C
+2 gifts with a value of 6,490,-
Cashback up to 7,500,- Cashback up to, presents a chance to get back money based on the conditions of the offer. More info in the article. Studenti s fototechnikou Sony ušetří! Při nákupu vybraných fotoaparátů či objektivů Sony můžete získat zpět až 7 500 Kč. Podmínkou je platný studentský průkaz a následné vyplnění formuláře na oficiálních stránkách Sony.
BLACK FRIDAY -8 % 49,990,- 54,719,-
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Order Code: OS170d
4.5 24×
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Sony Noise Cancelling INZONE H9 II black
Wireless Headphones - with microphone, over-ear, full‑size (over-ear), active noise cancellation (ANC), closed construction, 3.5 mm Jack, Bluetooth 5.3, RF connection, for PC, PlayStation 4 and PlayStation 5, A2DP, AAC, HFP, HSP, SBC and LC3 support, Ambient sound, game mode, Hi-Res audio, 7.1 surround sound, sensitivity 111 dB/mW, impedance 440 Ohm, 30 mm driver size, detachable 2 m cable, battery life up to 30 h
BLACK FRIDAY -44 % 4,990,- 8,999,-
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Order Code: RO980wd03
Sony Alpha A7 III + FE 28-70 mm F3.5-5.6 OSS II - Digital Camera
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4.9 69×
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Sony Alpha A7 III + FE 28-70 mm F3.5-5.6 OSS II
Digital Camera - mirrorless interchangeable-lens camera, Full Frame 24,2 Mpx sensor with IBIS, bayonet Sony FE, electronic viewfinder 2,36 Mpx, 3 " 0,921 Mpx tilting touch display, up to 4K video, SD, SDHC, SDXC, Memory Stick PRO and Memory stick micro, WiFi, Bluetooth, NFC, microHDMI, weight: 0,65 kg
+2 gifts with a value of 6,490,-
Cashback up to 7,500,- Cashback up to, presents a chance to get back money based on the conditions of the offer. More info in the article. Studenti s fototechnikou Sony ušetří! Při nákupu vybraných fotoaparátů či objektivů Sony můžete získat zpět až 7 500 Kč. Podmínkou je platný studentský průkaz a následné vyplnění formuláře na oficiálních stránkách Sony.
BLACK FRIDAY -13 % 31,990,- 36,990,-
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Order Code: OS160c
4.8 4,382×
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PlayStation 5 DualSense Edge Wireless Controller
Gamepad - for PS5, wireless connection, 3,5mm Jack (on controller), USB-C (on controller), integrated batteries, vibration, backlighting, analogue stick, speaker, microphone, haptic response, white colour
  4,990,-
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Order Code: MSX005DS7
4.5 29×
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Sony Bravia Theatre Bar 6
Sound Bar - 3.1.2 channel with power of 350W, active wireless subwoofer, HDMI (1× out), optical digital audio (out), Bluetooth, eARC, Dolby Atmos, Dolby Digital Plus, DTS: X, display, remote control
BLACK FRIDAY -30 % 6,990,- 9,990,-
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Order Code: GS579th4
55" Sony Bravia 8 II (K55XR8M25BP.CEI) - Television
Energy efficiency class
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5.0 6×
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55" Sony Bravia 8 II (K55XR8M25BP.CEI)
Television - OLED, 139cm, 4K Ultra HD, 100/120 Hz, HDR10, Dolby Vision, DVB-T2/S2/C, 2× USB, CI+, USB recording, WiFi, game mode, Google Assistant, Apple Airplay2, Oneplay, YouTube, Netflix, Disney+, VESA 300×300, 50W speaker performance, DTS Digital Surround, Dolby Atmos, model year 2025, SMART - Google TV
+Gift Subscription Sony BRAVIA CORE for 24 months with a value of 3,290,-
BLACK FRIDAY -19 % 45,990,- 56,990,-
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Order Code: WS1018z2d3d9
4.3 457×
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Sony Noise Cancelling WF-1000XM5, black
Wireless Headphones - with microphone, True Wireless, in-ear, active noise cancellation (ANC), closed construction, Bluetooth 5.3, AAC, LDAC, SBC and LC3 support, voice assistant, Multipoint, track shuffle, call handling, volume control, frequency range 20-40000 Hz, battery life up to 24 h (8 h+16 h)
BLACK FRIDAY -21 % 4,590,- 5,869,-
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Order Code: RO972j0c4
4.4 619×
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Sony Noise Cancelling WH-1000XM5, pink – Prodloužená záruka zdarma po registraci
Wireless Headphones - with microphone, over-ear, full‑size (over-ear), active noise cancellation (ANC), closed construction, 3.5 mm Jack, Bluetooth 5.2, AAC, LDAC and SBC support, voice assistant, track shuffle, call handling, volume control, sony Sound Connect, frequency range 4-40000 Hz, 30 mm driver size, detachable 1,2 m cable, battery life up to 40 h
BLACK FRIDAY -25 % 6,690,- 8,990,-
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Order Code: RO972j0d4
5.0 1×
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Sony ULT TOWER 5, Black + 50 % sleva na mikrofon ULT
Bluetooth Speaker - active, with power performance of 300W, frequency range from 20 Hz to 20000 Hz, 6,3mm jack, RCA (cinch), XLR, Bluetooth 5.3, IPX4 protection level, supports AAC, LDAC, mp3, SBC, WMA and WAV, control via device with iOS or Android, battery life of 20 h
BLACK FRIDAY -30 % 6,990,- 9,999,-
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Order Code: GS476f61
Sony Alpha A6700 + 16-50mm f/3.5-5.6 OSS II + Sony E 70-350mm f/4.5-6.3 G OSS - Digital Camera
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4.6 30×
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Sony Alpha A6700 + 16-50mm f/3.5-5.6 OSS II + Sony E 70-350mm f/4.5-6.3 G OSS
Digital Camera - mirrorless interchangeable-lens camera, APS-C 26 Mpx sensor with IBIS, bayonet Sony E, electronic viewfinder 2,36 Mpx, 2,99 " 1,04 Mpx rotating touch display, up to 4K video, SD, SDHC and SDXC, WiFi, Bluetooth, microHDMI, 3.5mm jack, weight: 0,493 kg
Discounted -7 % 55,390,- 59,890,-
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Order Code: OS073d1cBN7
4.4 158×
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Sony Noise Cancelling WF-C710N, black
Wireless Headphones - with microphone, True Wireless, in-ear, active noise cancellation (ANC), closed construction, Bluetooth 5.3, AAC and SBC support, voice assistant, track shuffle, call handling, volume control, sony Sound Connect, IPX4 rating, frequency range 20-20000 Hz, 5 mm driver size, battery life up to 40 h (12 h+28 h)
BLACK FRIDAY -26 % 1,790,- 2,429,-
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Order Code: RO980f04
4.8 4,382×
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PlayStation 5 DualSense Wireless Controller - Chroma Indigo
Gamepad - for PS5, wireless connection, 3,5mm Jack (on controller), USB-C (on controller), integrated batteries, vibration, backlighting, analogue stick, speaker, microphone, haptic response
  1,899,-
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Order Code: MSX005DS16
5.0 3×
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Sony WH-CH730N noise-cancelling headphones, black
Wireless Headphones - with microphone, over-ear, on-ear, active noise cancellation (ANC), closed construction, Bluetooth 6.0, A2DP, AAC, AVRCP, HFP, HSP, SBC and LC3 support, Ambient sound, Multipoint, track shuffle, volume control, frequency range 6-20000 Hz, sensitivity 108 dB/mW, impedance 100 Ohm, 30 mm driver size, battery life up to 75 h
BLACK FRIDAY -27 % 2,390,- 3,299,-
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Order Code: RO980h730a
4.6 1,078×
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Sony Noise Cancelling WH-CH720N, blue
Wireless Headphones - with microphone, over-ear, full‑size (over-ear), active noise cancellation (ANC), closed construction, 3.5 mm Jack, Bluetooth 5.2, AAC and SBC support, voice assistant, track shuffle, call handling, volume control, sony Sound Connect, frequency range 7-20000 Hz, impedance 325 Ohm, 30 mm driver size, battery life up to 50 h
BLACK FRIDAY -19 % 1,699,- 2,119,-
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Order Code: RO980h720b
4.6 477×
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Sony True Wireless WF-C510 black
Wireless Headphones - with microphone, True Wireless, in-ear, closed construction, Bluetooth 5.3, AAC and SBC support, Ambient sound, voice assistant, track shuffle, call handling, volume control, IPX4 rating, frequency range 20-20000 Hz, 5 mm driver size, battery life up to 22 h (11 h+11 h)
BLACK FRIDAY -27 % 990,- 1,359,-
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Order Code: RO980e1e
4.6 235×
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Sony Noise Cancelling ULT WEAR black
Wireless Headphones - with microphone, over-ear, full‑size (over-ear), active noise cancellation (ANC), closed construction, 3.5 mm Jack, Bluetooth 5.2, AAC, LDAC and SBC support, Ambient sound, voice assistant, track shuffle, call handling, volume control, frequency range 5-20000 Hz, battery life up to 50 h
BLACK FRIDAY -22 % 2,990,- 3,879,-
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Order Code: RO972j1a
 

SONY - additional info

Sony Corporation was founded in Tokyo in 1946 by electrical engineer Masaru Ibuka and physicist Akio Morita, who invested ¥190,000 to establish the company. Initially, Sony had around twenty employees and was known as Tokyo Tsushin Kogyo (Tokyo Telecommunications Engineering Corporation).

Sonus + Sonny = SONY

The name "Sony" was later created by combining the words "Sonus" (Latin for sound), and "Sonny" (or Sonny boy), which was a popular slang term for young men in the 1950s. "Sony" was chosen as the ideal company name due to its easy pronunciation, consistent in practically all languages worldwide.

Not a walkman, but a rice cooker

At first, Tokyo Telecommunications Engineering Corporation focused mainly on repairing electronic devices and machinery, with limited production of its own products. One of their earliest creations was an automatic rice cooker, which quickly gained popularity in Japan. However, the real breakthrough came in 1954, when the first transistor was developed in America, a technology that hadn't been used in radio equipment at the time. Sony embraced this innovation, incorporating it into their products, and in the following year, they introduced the first Japanese transistor radio.

Sony today – a revolution in technology


And today? Sony has become a global leader in high-quality electronics. Since its inception, the company has been synonymous with technological innovation, boasting revolutionary achievements like the compact disc, Walkman, and Discman. Sony's impact also extends beyond entertainment and consumer electronics, as they continue to excel in various other domains.

Sony Group

The Sony Group comprises diverse entities that manufacture a wide range of electronics, including PlayStation consoles, video games, and mobile phones, along with robust movie and music production. Sony also offers financial services, expanding their reach across multiple industries.