Ultra HD Televisions SONY

4K Sony TV

The One-Of-A-Kind 4K Sony TV

Sony's 4K television features advanced X-Tended Dynamic Range Pro technology that offers up to 5 times the contrast of conventional LED displays. The powerful 4K HDR Processor X1 takes care of vivid colours, suppresses colour noise and highlights every detail. The unique algorithm controls the LED display's backlight, and Triluminos selectively maps colours so the image looks very realistic. Have fun with Google Play or transfer your mobile content from Chromecast to the big screen of your Sony UHD.

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46 Results
48" Sony Bravia 6 (K48A65PB.CEI) - Television
Energy efficiency class
Free delivery
Alzaboxes and stores
5.0 1×
Watch Price/Availability
48" Sony Bravia 6 (K48A65PB.CEI)
Television - OLED, 109cm, 4K Ultra HD, 100/120 Hz, HDR10, Dolby Vision, local dimming, DVB-T2/S2/C, 2× USB, CI+, WiFi, Bluetooth, game mode, Apple Airplay2, Oneplay, Netflix, Disney+, HBO Max, VESA 300×200, 20W speaker performance, DTS:X, DTS Digital Surround, Dolby Atmos, model year 2026, SMART - Google TV
-2 % off new 26,190,- New 26,990,-
Buy
Unsealed - in stock 1 pcs
Order Code: WS8015b14
3.7 3×
Watch Price/Availability
43" Sony Bravia 3 II (K43XR35M2PB.CEI)
Television - Mini LED, 109cm, 4K Ultra HD, 100/120 Hz, HDR10, Dolby Vision, local dimming, DVB-T2/S2/C, 2× USB, CI+, WiFi, Bluetooth, game mode, Apple Airplay2, Oneplay, Netflix, Disney+, HBO Max, VESA 200×200, 20W speaker performance, DTS:X, DTS Digital Surround, Dolby Atmos, model year 2026, SMART - Google TV
-3 % off new 15,390,- New 15,990,-
Buy
Unsealed - in stock 2 pcs
Order by midnight, get it at the AlzaBox in the morning.
Info
Order Code: WS8015a1
55" Sony Bravia 5 (K55XR55B. CEI) - Television
Energy efficiency class
Discount
Free
delivery
4.9 15×
Watch Price/Availability
55" Sony Bravia 5 (K55XR55B. CEI)
Television - Mini LED, 139cm, 4K Ultra HD, 100/120 Hz, HDR10, Dolby Vision, local dimming, DVB-T2/S2/C, 2× USB, CI+, USB recording, WiFi, game mode, Google Assistant, Apple Airplay2, Oneplay, YouTube, Netflix, Disney+, VESA 300×300, 40W speaker performance, DTS Digital Surround, Dolby Atmos, model year 2025, SMART - Google TV
-5 % off new 30,090,- New 31,999,-
Buy
As good as new - in stock 2 pcs
Order Code: WS1018z2d3d8
75" Sony Bravia 7 II (K75XR75M2PB. CEI) - Television
Energy efficiency class
Free
delivery
Watch Price/Availability
75" Sony Bravia 7 II (K75XR75M2PB. CEI)
Television - RGB Mini LED, 191cm, 4K Ultra HD, 100/120 Hz, HDR10, Dolby Vision, local dimming, DVB-T2/S2/C, 2× USB, CI+, WiFi, Bluetooth, game mode, Apple Airplay2, Oneplay, Netflix, Disney+, HBO Max, VESA 300×300, 40W speaker performance, DTS:X, DTS Digital Surround, Dolby Atmos, model year 2026, SMART - Google TV
-3 % off new 58,190,- New 59,990,-
Buy
Unsealed - in stock 2 pcs
Order Code: WS8015a14
Watch Price/Availability
50" Sony Bravia 2 II (K50S25M2PB. CEI)
Television - LED, 127cm, 4K Ultra HD, 50/60 Hz, HDR10, DVB-T2/S2/C, 2× USB, CI+, WiFi, Bluetooth, game mode, Apple Airplay2, Oneplay, Netflix, Disney+, HBO Max, VESA 200×200, 20W speaker performance, DTS:X, DTS Digital Surround, Dolby Atmos, model year 2026, SMART - Google TV
-4 % off new 14,390,- New 14,990,-
Buy
Unsealed - in stock 1 pcs
Order Code: WS8015a7
75" Sony Bravia 3 II (K75XR35M2PB. CEI) - Television
Energy efficiency class
Free
delivery
Watch Price/Availability
75" Sony Bravia 3 II (K75XR35M2PB. CEI)
Television - Mini LED, 191cm, 4K Ultra HD, 100/120 Hz, HDR10, Dolby Vision, local dimming, DVB-T2/S2/C, 2× USB, CI+, WiFi, Bluetooth, game mode, Apple Airplay2, Oneplay, Netflix, Disney+, HBO Max, VESA 400×400, 20W speaker performance, DTS:X, DTS Digital Surround, Dolby Atmos, model year 2026, SMART - Google TV
-3 % off new 29,090,- New 29,990,-
Buy
Unsealed - in stock 1 pcs
Order Code: WS8015a5
100" Sony Bravia 3 II (K100XR35M2PB. CEI) - Television
Energy efficiency class
Showroom
Free
delivery
Watch Price/Availability
100" Sony Bravia 3 II (K100XR35M2PB. CEI)
Television - Mini LED, 254cm, 4K Ultra HD, 100/120 Hz, HDR10, Dolby Vision, local dimming, DVB-T2/S2/C, 2× USB, CI+, WiFi, Bluetooth, game mode, Apple Airplay2, Oneplay, Netflix, Disney+, HBO Max, VESA 600×400, 20W speaker performance, DTS:X, DTS Digital Surround, Dolby Atmos, model year 2026, SMART - Google TV
-3 % off new 58,190,- New 59,990,-
Buy
Unsealed - in stock 1 pcs
Order Code: WS1018z5a5
55" Sony Bravia 2 II (K55S25M2PB. CEI) - Television
Energy efficiency class
Showroom
Free
delivery
Watch Price/Availability
55" Sony Bravia 2 II (K55S25M2PB. CEI)
Television - LED, 139cm, 4K Ultra HD, 50/60 Hz, HDR10, DVB-T2/S2/C, 2× USB, CI+, WiFi, Bluetooth, game mode, Apple Airplay2, Oneplay, Netflix, Disney+, HBO Max, VESA 300×300, 20W speaker performance, DTS:X, DTS Digital Surround, Dolby Atmos, model year 2026, SMART - Google TV
-3 % off new 17,290,- New 17,990,-
Buy
Unsealed - in stock 1 pcs
Order Code: WS8015a8
77" Sony Bravia 8A (K77XR8AB. CEI) - Television
Energy efficiency class
Free delivery
to Alza branch
5.0 3×
Watch Price/Availability
77" Sony Bravia 8A (K77XR8AB. CEI)
Television - SMART OLED, 195cm, 4K Ultra HD, 100 / 120Hz (100Hz), DVB-T2/S2/C, H.265/HEVC, 4× HDMI, 2× USB, WiFi, Bluetooth, DLNA, game mode, Google TV, VESA 300×300, 20 W speaker(s), Dolby Atmos, E
  59,090,-
Buy
Slightly used - in stock 1 pcs
Order Code: WS1021x1c
77" Sony Bravia QD-OLED XR-77A95L - Television
Energy efficiency class
Free delivery
Alzaboxes and stores
5.0 3×
Watch Price/Availability
77" Sony Bravia QD-OLED XR-77A95L
Television - SMART OLED, 195cm, 4K Ultra HD, 100 / 120Hz (100Hz), HDR10, Dolby Vision and HLG, DVB-T2/S2/C, H.265/HEVC, 4× HDMI, 2× USB, CI+, USB recording, WiFi, Bluetooth, DLNA, Chromecast, game mode, voice control, Apple Airplay 2, Google TV, 60 W speaker(s), Dolby Atmos, G
  116,390,-
Buy
Unsealed - in stock 1 pcs
Order Code: WS79131
65" Sony Bravia KD-65X85L - Television
Energy efficiency class
On the product detail page you can look at the 3D model
Free delivery
to Alza branch
4.8 18×
Watch Price/Availability
65" Sony Bravia KD-65X85L
Television - SMART LED, 165cm, 4K Ultra HD, 100 / 120Hz (100Hz), Direct, HDR10, Dolby Vision and HLG, local dimming, DVB-T2/S2/C, H.265/HEVC, 4× HDMI, 2× USB, CI+, WiFi, Bluetooth, DLNA, game mode, Google TV, VESA 300×300, 20 W speaker(s), Dolby Atmos, F
  21,290,-
Buy
Unsealed - in stock 1 pcs
Order Code: WS1019s1fx3
55" Sony Bravia 7 II (K55XR75M2PB. CEI) - Television
Energy efficiency class
Discount
Free
delivery
5.0 1×
Watch Price/Availability
55" Sony Bravia 7 II (K55XR75M2PB. CEI)
Television - RGB Mini LED, 139cm, 4K Ultra HD, 100/120 Hz, HDR10, Dolby Vision, local dimming, DVB-T2/S2/C, 2× USB, CI+, WiFi, Bluetooth, game mode, Apple Airplay2, Oneplay, Netflix, Disney+, HBO Max, VESA 300×300, 40W speaker performance, DTS:X, DTS Digital Surround, Dolby Atmos, model year 2026, SMART - Google TV
BLACK FRIDAY -24 % 37,990,- 49,999,-
Buy
In stock
Order Code: WS8015a12
75" Sony Bravia 9 II (K75XR95M2PB. CEI) - Television
Bestseller Ranking in Category
Energy efficiency class
Free
delivery
Watch Price/Availability
75" Sony Bravia 9 II (K75XR95M2PB. CEI)
Television - RGB Mini LED, 191cm, 4K Ultra HD, 100/120 Hz, HDR10, Dolby Vision, local dimming, DVB-T2/S2/C, 2× USB, CI+, WiFi, Bluetooth, game mode, Apple Airplay2, Oneplay, Netflix, Disney+, HBO Max, VESA 300×300, 80W speaker performance, DTS:X, DTS Digital Surround, Dolby Atmos, model year 2026, SMART - Google TV
  99,999,-
Buy
In stock 1 pcs
Order Code: WS8015a17
100" Sony Bravia 3 II (K100XR35M2PB. CEI) - Television
Energy efficiency class
Discount
Showroom
Free
delivery
Watch Price/Availability
100" Sony Bravia 3 II (K100XR35M2PB. CEI)
Television - Mini LED, 254cm, 4K Ultra HD, 100/120 Hz, HDR10, Dolby Vision, local dimming, DVB-T2/S2/C, 2× USB, CI+, WiFi, Bluetooth, game mode, Apple Airplay2, Oneplay, Netflix, Disney+, HBO Max, VESA 600×400, 20W speaker performance, DTS:X, DTS Digital Surround, Dolby Atmos, model year 2026, SMART - Google TV
BLACK FRIDAY -14 % 59,990,- 69,999,-
Buy
In stock
Order Code: WS1018z5a5
2.0 1×
Watch Price/Availability
50" Sony Bravia 3 II (K50XR35M2PB. CEI)
Television - Mini LED, 127cm, 4K Ultra HD, 100/120 Hz, HDR10, Dolby Vision, local dimming, DVB-T2/S2/C, 2× USB, CI+, WiFi, Bluetooth, game mode, Apple Airplay2, Oneplay, Netflix, Disney+, HBO Max, VESA 300×300, 20W speaker performance, DTS:X, DTS Digital Surround, Dolby Atmos, model year 2026, SMART - Google TV
-3 % off new 17,290,- New 17,990,-
Buy
Unsealed - in stock 1 pcs
Order Code: WS8015a2
75" Sony Bravia 9 (K75XR90PAEP) - Television
Energy efficiency class
On the product detail page you can look at the 3D model
Free delivery
to Alza branch
4.5 8×
Watch Price/Availability
75" Sony Bravia 9 (K75XR90PAEP)
Television - SMART, 191cm, 4K Ultra HD, 100 / 120Hz (100Hz), Mini LED, HDR10, Dolby Vision and HLG, local dimming, DVB-T2/S2/C, H.265/HEVC, 4× HDMI, 2× USB, CI+, USB recording, WiFi, Bluetooth, DLNA, game mode, voice control, Google Assistant, Apple Airplay 2, Google TV, VESA 300×300, DTS:X, DTS Digital Surround, DTS HD and Dolby Atmos, D
  62,090,-
Buy
Unsealed - in stock 1 pcs
Order Code: WS1020b3z4
65" Sony Bravia 5 (K65XR55B. CEI) - Television
Energy efficiency class
Discount
Free delivery
to Alza branch
4.2 6×
Watch Price/Availability
65" Sony Bravia 5 (K65XR55B. CEI)
Television - SMART, 165cm, 4K Ultra HD, 100 / 120Hz (100Hz), Mini LED, HDR10, Dolby Vision and HLG, local dimming, DVB-T2/S2/C, H.265/HEVC, 4× HDMI, 2× USB, CI+, USB recording, WiFi, DLNA, game mode, Google Assistant, Apple Airplay 2, Google TV, VESA 300×300, 40 W speaker(s), DTS Digital Surround and Dolby Atmos, D
-9 % off new 33,490,- New 36,999,-
Buy
As good as new - in stock 1 pcs
Order Code: WS7911d4
77" Sony Bravia 8 (K77XR80PAEP) - Television
Energy efficiency class
On the product detail page you can look at the 3D model
Showroom
Free
delivery
5.0 6×
Watch Price/Availability
77" Sony Bravia 8 (K77XR80PAEP)
Television - OLED, 195cm, 4K Ultra HD, 100/120 Hz, HDR10, Dolby Vision, DVB-T2/S2/C, 2× USB, CI+, USB recording, WiFi, Bluetooth, game mode, voice control, Google Assistant, Apple Airplay2, Oneplay, YouTube, Netflix, Spotify, Disney+, HBO Max, VESA 300×300, DTS:X, DTS Digital Surround, DTS HD, Dolby Atmos, model year 2024, SMART - Google TV
+Gift Subscription Sony BRAVIA CORE for 24 months with a value of 3,290,-
  79,999,-
Buy
Ordered on request
Order Code: WS7913bz
55" Sony Bravia 8 (K55XR80PAEP) - Television
Energy efficiency class
On the product detail page you can look at the 3D model
Free
delivery
4.8 17×
Watch Price/Availability
55" Sony Bravia 8 (K55XR80PAEP)
Television - OLED, 139cm, 4K Ultra HD, 100/120 Hz, HDR10, Dolby Vision, DVB-T2/S2/C, 2× USB, CI+, USB recording, WiFi, Bluetooth, game mode, voice control, Google Assistant, Apple Airplay2, Oneplay, YouTube, Netflix, Spotify, Disney+, HBO Max, VESA 300×300, DTS:X, DTS Digital Surround, DTS HD, Dolby Atmos, model year 2024, SMART - Google TV
+Gift Subscription Sony BRAVIA CORE for 24 months with a value of 3,290,-
  40,999,-
Buy
Ordered on request
Order Code: WS1018z2d3c7
55" Sony Bravia 5 (K55XR55B. CEI) - Television
Energy efficiency class
Free
delivery
4.9 15×
Watch Price/Availability
55" Sony Bravia 5 (K55XR55B. CEI)
Television - Mini LED, 139cm, 4K Ultra HD, 100/120 Hz, HDR10, Dolby Vision, local dimming, DVB-T2/S2/C, 2× USB, CI+, USB recording, WiFi, game mode, Google Assistant, Apple Airplay2, Oneplay, YouTube, Netflix, Disney+, VESA 300×300, 40W speaker performance, DTS Digital Surround, Dolby Atmos, model year 2025, SMART - Google TV
+Gift Subscription Sony BRAVIA CORE for 24 months with a value of 3,290,-
  31,999,-
Buy
Ordered on request
Order Code: WS1018z2d3d8
65" Sony Bravia 7 II (K65XR75M2PB. CEI) - Television
Energy efficiency class
Discount
Free
delivery
Watch Price/Availability
65" Sony Bravia 7 II (K65XR75M2PB. CEI)
Television - RGB Mini LED, 165cm, 4K Ultra HD, 100/120 Hz, HDR10, Dolby Vision, local dimming, DVB-T2/S2/C, 2× USB, CI+, WiFi, Bluetooth, game mode, Apple Airplay2, Oneplay, Netflix, Disney+, HBO Max, VESA 300×300, 40W speaker performance, DTS:X, DTS Digital Surround, Dolby Atmos, model year 2026, SMART - Google TV
BLACK FRIDAY -33 % 39,990,- 59,999,-
Currently Unavailable
Order Code: WS8015a13
85" Sony Bravia 9 II (K85XR95M2PB. CEI) - Television
Energy efficiency class
Discount
Free
delivery
Watch Price/Availability
85" Sony Bravia 9 II (K85XR95M2PB. CEI)
Television - RGB Mini LED, 215cm, 4K Ultra HD, 100/120 Hz, HDR10, Dolby Vision, local dimming, DVB-T2/S2/C, 2× USB, CI+, WiFi, Bluetooth, game mode, Apple Airplay2, Oneplay, Netflix, Disney+, HBO Max, VESA 400×400, 80W speaker performance, DTS:X, DTS Digital Surround, Dolby Atmos, model year 2026, SMART - Google TV
BLACK FRIDAY -15 % 109,990,- 129,999,-
Currently Unavailable
Order Code: WS8015a18
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