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3D und Augmented Reality (AR) Modelle

Say goodbye to tedious measuring and guesswork! With our 3D and AR models, you can now place products directly in your home before you even buy them. This is made possible through Augmented Reality in the Alza mobile app. Not sure if that TV, coffee machine, or other device will fit your space? Alza is one of the few e-shops offering detailed 3D & AR previews. All you need is a smartphone or tablet and the Alza app. It’s as easy as can be!

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3D models save you time, effort, and worry

Have you ever fallen in love with a great device or accessory, only to realise later that it doesn’t fit your space the way you hoped? You’re not alone. Thanks to 3D models and augmented reality (AR), you can now preview products on Alza before buying, avoiding much hassle and disappointment. In this article, we’ll explain how AR works, what benefits it offers, and what you need to get started.

With augmented reality, you can verify whether your selected product has the dimensions you need.
Preview product functions like opening, closing, and turning it on/off.
3D models and AR let you get a clear sense of both the product's design and how it will look in your space.
Detailed 3D models even let you check things like the position of ports and connectors. Common annoyances like a too-short TV power cable become a thing of the past.

Browse top product categories with AR models

Discover the most popular product categories you can now explore using augmented reality. These include smartphones, TVs, home appliances, and even LEGO® sets. With AR models, you can conveniently examine every product detail from your couch and make purchasing decisions more easily. Try out how the new mobile phone looks in your hand, which TV fits best in your living room, or what new possibilities home appliances offer.

3D-Modell eines Fernsehens
TVs

3D-Modelle von Smartphones
Smartphones

3D/AR-Modell des Geräts
Household Appliances

LEGO 3D
LEGO®

What is augmented reality (AR) and how does it work?

AR allows you to place a virtual object (product) in your real-world environment using 3D scanning. You don’t need special glasses or extra equipment, just a smartphone or tablet with the Alza app, where you can view the results.

The accuracy of the object and the quality of the display depend on the camera quality of the device you're using for AR.
For high-quality augmented reality, it's also necessary to properly illuminate the scene. In darkness or dim lighting, you'll get significantly worse results.
The texture detail of the environment where you want to render the object is equally important. The more detailed the surroundings, the better the outcome.

Augmented reality only in the smart Alza app

While you can view 3D models on a PC, you can only enjoy augmented reality (AR) with the smart Alza app for smartphones and tablets. So if you have an iPhone, iPad, or Android phone or tablet, visit us on the App Store or Google Play and download the Alza app. The installation is very simple, and besides getting access to AR, you'll gain a whole range of additional features that make shopping and order management more enjoyable.

3D models vs. AR – what's the difference?

You can view a 3D model of a phone, coffee machine, toaster, or other devices on a computer, mobile website, or in the smart Alza application. These are detailed models where you can examine every feature - from the overall design to the size of bezels and camera openings, down to rounded corners or the type of buttons and triggers. Augmented reality support further enhances the 3D model experience by allowing you to view it in the real world.

3D-Modell

3D-Modelle

3D-Viewer

3D-Modelle

The 3D model of the smartphone above offers a unique way to examine the phone in detail. Did you like the elegant edges? What do you think of the glossy back and the phone's three rear camera openings?

Alza and 3D/AR – modern, convenient shopping

Alza proudly ranks among the few online shops that support 3D models and augmented reality. Try this modern, risk-free way of shopping and verify before purchasing whether your chosen product fits and suits your space. If you'd like to learn more about 3D/AR and the Alza app, read our detailed article on 3D products and augmented reality in the Alza app.

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549 Results

KRUPS EA810870 Essential Roma - Automatic Coffee Machine

4.7 923×

KRUPS EA810870 Essential Roma

Automatic Coffee Machine 15-bar pressure, automatic shut-off, coffee grinder, adjustable coffee strength, adjustable water volume, drip system, descaling system, self-cleaning system, 3 coffee temperature settings, steam nozzle for cappuccino and latte preparation, prepares two cups at once, adjustable coffee spout, control panel with LED indicators, conical burr grinding mechanism, water tank capacity 1.7L, grinder hopper capacity 260g, 3 grind coarseness levels, power consumption 1450W, width 24.5cm, height 36.5cm, depth 33cm, weight 7.1kg, 15-year repairability guarantee

Buy with code ALZADNY20 The discount code gives the option of applying a discount on a given product when entering the code in the shopping cart. Získejte slevu 20 % s kódem ALZADNY20. Klikněte a kód se uplatní automaticky. 5,599,-

6,999,-

Buy

In stock > 5 pcs

Order Code: EAN3065i

Google Pixel 10 128GB Obsidian - Mobile Phone

2 variants

4.4 57×

Google Pixel 10 128GB Obsidian

Mobile Phone 6,3" AMOLED 2424 × 1080, 120Hz, processor Google Tensor G5, RAM 12 GB, internal memory 128 GB, main camera 48 Mpx (f/1,73) + 10,8 Mpx (f/3,1) + 13 Mpx (f/2,2), selfie camera 10,5 Mpx, optical (ois) and electronic (eis) stabilization, GPS, NFC, LTE, 5G, USB-C, dual SIM, water resistant IP68, unlocked, quick charging 30W, wireless charging 15W, battery 4970 mAh, Android 16

Buy with code ALZADNY10 The discount code gives the option of applying a discount on a given product when entering the code in the shopping cart. Získejte slevu 10 % s kódem ALZADNY10. Klikněte a kód se uplatní automaticky. 14,490,-

16,100,-

Buy

In stock > 5 pcs

Order Code: GPX1081b4

GORENJE NRS9182VXB1 - American Refrigerator

Free delivery
to Alza branch

4.8 67×

GORENJE NRS9182VXB1 + 15 let záruka na kompresor po registraci

American Refrigerator -, 2 door, energy efficiency class E, refrigerator capacity 369 l, freezer capacity 185 l, double-door opening, 5 fridge shelves, 7 freezer trays, 1 cooling circuits, special features display, LED light, holiday mode and refrigerator door open indication, size 179,3 × 91 × 73,4 cm (H × W × D)

22,190,-

Buy

In stock 1 pcs

Order Code: GORCHL133

Samsung Galaxy S25 12GB/512GB Silver Shadow - Mobile Phone

Free delivery
Alzaboxes and stores

10+ variants

4.8 319×

Samsung Galaxy S25 12GB/512GB Silver Shadow

Mobile Phone 6,2" AMOLED 2340x1080, 120Hz, processor Qualcomm Snapdragon 8 Elite for Galaxy 8-core, RAM 12 GB, internal memory 512 GB, main camera with optical zoom 50 Mpx (f/1,8) + 10 Mpx (f/2,4) + 12 Mpx (f/2,2), selfie camera 12 Mpx, optical (ois) stabilization, GPS, NFC, LTE, 5G, USB-C, fingerprint reader in screen, Dual SIM + eSIM, water resistant IP68, unlocked, quick charging 25W, wireless charging, battery 4000 mAh, Android 15

Price with Cashback Cashback presents the option to get back money from your purchase online, usually requires a registration Získejte zpět část peněz při nákupu vybraných produktů Samsung. Akce platí do 30.9.2026 nebo do vyprodání zásob. 17,890,-

21,890,-

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In stock > 5 pcs

Order Code: SAMO0269d1

LEGO® Speed Champions 77244 Racing Car Mercedes-AMG F1® W15 - LEGO Set

10+ variants

4.9 230×

LEGO® Speed Champions 77244 Racing Car Mercedes-AMG F1® W15

LEGO Set for children, suitable from the age of 10 years, theme: Cars and Formula, launched in 2025, 267 pc(s)

539,- Save 55,-

Buy

In stock > 10 pcs

Order Code: LO77244

Samsung Galaxy S25 12GB/128GB Navy - Mobile Phone

10+ variants

4.8 319×

Samsung Galaxy S25 12GB/128GB Navy

Mobile Phone 6,2" AMOLED 2340x1080, 120Hz, processor Qualcomm Snapdragon 8 Elite for Galaxy 8-core, RAM 12 GB, internal memory 128 GB, main camera with optical zoom 50 Mpx (f/1,8) + 10 Mpx (f/2,4) + 12 Mpx (f/2,2), selfie camera 12 Mpx, optical (ois) stabilization, GPS, NFC, LTE, 5G, USB-C, fingerprint reader in screen, Dual SIM + eSIM, water resistant IP68, unlocked, quick charging 25W, wireless charging, battery 4000 mAh, Android 15

16,990,-

Buy

In stock > 5 pcs

Order Code: SAMO0269b4

Samsung Galaxy S26 12GB/512GB Black - Mobile Phone

Free delivery
Alzaboxes and stores

8 variants

4.8 120×

Samsung Galaxy S26 12GB/512GB Black

Mobile Phone 6,3" AMOLED 2340x1080, 120Hz, processor Samsung Exynos 2600 8-core, RAM 12 GB, internal memory 512 GB, main camera with optical zoom 50 Mpx (f/1,8) + 10 Mpx (f/2,4) + 12 Mpx (f/2,2), selfie camera 12 Mpx, optical (ois) stabilization, GPS, NFC, LTE, 5G, USB-C, fingerprint reader in screen, Dual SIM + eSIM, water resistant IP68, unlocked, quick charging 25W, wireless charging 15W, battery 4300 mAh, Android 16

With cashback bonus In return for an older model, the customer will get a discount on the newer model. Vyměňte staré za nové a získejte při koupi nového telefonu Galaxy S26 výkupní bonus 2500 Kč. Více informací zde. 24,990,-

27,490,- 29,490,-

Buy

In stock > 5 pcs

Order Code: SAMO0283c1

ELECTROLUX 700 DualCare EW7W2682C - Steam Washing Machine with Dryer

4.8 16×

ELECTROLUX 700 DualCare EW7W2682C + záruka 10 let na Ökoinvertor motor

Steam Washing Machine with Dryer - front loading, main functions: delayed start and steam laundry treatment, special technologies: SteamCare, 84,7 × 59,7 × 59,9cm (H × W × D)

Buy with code ALZADNY15 The discount code gives the option of applying a discount on a given product when entering the code in the shopping cart. Získejte slevu 15 % s kódem ALZADNY15. Klikněte a kód se uplatní automaticky. 12,742,-

14,990,-

Buy

In stock 3 pcs

Order Code: ELXPR136

LEGO® Speed Champions 77243 Racing Car Oracle Red Bull Racing RB20 F1® - LEGO Set

10+ variants

4.9 444×

LEGO® Speed Champions 77243 Racing Car Oracle Red Bull Racing RB20 F1®

LEGO Set for adults, suitable from the age of 18 years, theme: Cars and Formula, launched in 2025, 251 pc(s)

549,- Save 45,-

Buy

In stock > 10 pcs

Order Code: LO77243

LEGO® Speed Champions 77242 Ferrari SF-24 F1® Racing Car - LEGO Set

10+ variants

4.9 531×

LEGO® Speed Champions 77242 Ferrari SF-24 F1® Racing Car

LEGO Set for children, suitable from the age of 10 years, theme: Cars and Formula, launched in 2025, 275 pc(s)

599,-

Buy

In stock > 10 pcs

Order Code: LO77242

De'Longhi Magnifica Evo ECAM 290.81. TB - Automatic Coffee Machine

Free
delivery

4.4 261×

De'Longhi Magnifica Evo ECAM 290.81. TB

Automatic Coffee Machine - kinds of beverages, pressure: 15 bar, hot water function, prepares two cups at once, one-touch beverage preparation, automatic shutdown and favorite beverage settings, 1,8l water reservoir, coffee bean container of 250g, 13 grinding levels, power: 1450W, width: 24cm, height: 36cm, depth: 44cm, weight: 9,6kg, black, silver and grey colour

10,843,-

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In stock > 5 pcs

Order Code: DELAK419

Google Pixel 10a 256GB Berry - Mobile Phone

6 variants

4.8 48×

Google Pixel 10a 256GB Berry

Mobile Phone 6,3" P-OLED 2424 × 1080, 120Hz, processor Google Tensor G4, RAM 8 GB, internal memory 256 GB, main camera 48 Mpx (f/1,7) + 13 Mpx (f/2,2), selfie camera 13 Mpx, optical (ois) and electronic (eis) stabilization, GPS, NFC, LTE, 5G, USB-C, dual SIM, water resistant IP68, unlocked, quick charging 30W, wireless charging, battery 5100 mAh, Android 16

Add AlzaPlus+ and save instantly 13,379,-

14,865,-

Buy

In stock > 5 pcs

Order Code: GPX1084c4

LG F2DV9S8H2 - Steam Washing Machine with Dryer

4.4 75×

LG F2DV9S8H2 + 10 let záruka na invertorový motor

Steam Washing Machine with Dryer - front loading, main functions: automatic weighing, delayed start and adding laundry during washing, special technologies: Fuzzy Logic, 85 × 60 × 53,5cm (H × W × D)

15,490,-

Buy

In stock > 5 pcs

Order Code: LGPS019

Tefal BL811D38 PERFECTMIX+ - Countertop Blender

3 variants

4.7 259×

Tefal BL811D38 PERFECTMIX+

Countertop Blender - power: 1200W, maximum power generated: 28000 rev/min, number of speeds: 10, container volume: 1,5l, container material: glass, automatic cleaning program,pulse function and preset programs, suitable for dry fruit crushing, soups, smoothie and crushed ice, tamper, number of containers: 1 pc(s)

1,999,-

Buy

In stock > 5 pcs

Order Code: TEFAB338

Samsung Galaxy Z Fold8 12GB/512GB Graphite - Mobile Phone

Free delivery
Alzaboxes and stores

8 variants

4.8 58×

Samsung Galaxy Z Fold8 12GB/512GB Graphite

Mobile Phone 7,6" AMOLED 2448 × 1848, 120Hz, processor Qualcomm Snapdragon 8 Elite Gen 5 8-core, RAM 12 GB, internal memory 512 GB, main camera 50 Mpx (f/1,8) + 50 Mpx (f/1,9), selfie camera 10 Mpx, optical (ois) stabilization, GPS, NFC, LTE, 5G, USB-C, fingerprint reader, dual SIM, unlocked, quick charging 45W, wireless charging 20W, battery 4800 mAh, Android 17

With cashback bonus In return for an older model, the customer will get a discount on the newer model. Vyměňte staré za nové a získejte při koupi nového telefonu Galaxy Z Fold8 či Z Fold8 Ultra výkupní bonus 5000 Kč. Více informací zde. 48,990,-

53,990,-

Buy

In stock > 5 pcs

Order Code: SAMO0295c2

Philips Sonicare 9900 DiamondClean Prestige HX9992/11 - Electric Toothbrush

5 colors

4.7 225×

Philips Sonicare 9900 DiamondClean Prestige HX9992/11 + 1 rok záruka po registraci

Electric Toothbrush - sonic, 62000 movements per minute, 15 modes, bluetooth , timer, pressure sensor, battery indicator, 3d cleaning and smart function, spare heads: 1 pc(s), with mobile app

Buy with code ALZADNY25 The discount code gives the option of applying a discount on a given product when entering the code in the shopping cart. Získejte slevu 25% s kódem ALZADNY25. 5,809,-

7,745,-

Buy

In stock > 5 pcs

Order Code: PHIZK885

Siguro Essentials SC210B Digital Black - Bathroom Scale

2 colors

4.8 420×

Siguro Essentials SC210B Digital Black

Bathroom Scale - load capacity: 180kg, accuracy: 100g, automatic on and off, overload and low battery indicator, glass weighing surface, backlit LCD display 74x28.5mm, 4 sensors, dimensions: 2.1x31x30cm, power supply: 2xAAA (in package), 3-year warranty

Add AlzaPlus+ and save instantly 269,-

299,-

Buy

In stock > 10 pcs

Order Code: SGRSCP130

Samsung Galaxy S26 12GB/256GB White - Mobile Phone

Free delivery
Alzaboxes and stores

8 variants

4.8 120×

Samsung Galaxy S26 12GB/256GB White

Mobile Phone 6,3" AMOLED 2340x1080, 120Hz, processor Samsung Exynos 2600 8-core, RAM 12 GB, internal memory 256 GB, main camera with optical zoom 50 Mpx (f/1,8) + 10 Mpx (f/2,4) + 12 Mpx (f/2,2), selfie camera 12 Mpx, optical (ois) stabilization, GPS, NFC, LTE, 5G, USB-C, fingerprint reader in screen, Dual SIM + eSIM, water resistant IP68, unlocked, quick charging 25W, wireless charging 15W, battery 4300 mAh, Android 16

Buy with code 2026ALZAEXTRA10 The discount code gives the option of applying a discount on a given product when entering the code in the shopping cart. 20,990,-

23,322,-

Buy

In stock > 5 pcs

Order Code: SAMO0283b4

LEGO® Botanicals 10342 Beautiful Bouquet of Pink Flowers - LEGO Set

8 variants

4.9 293×

LEGO® Botanicals 10342 Beautiful Bouquet of Pink Flowers

LEGO Set for adults, suitable from the age of 18 years, theme: Flowers and Nature, launched in 2025, 749 pc(s)

1,319,-

Buy

In stock > 5 pcs

Order Code: LO10342

Xiaomi Redmi Note 15 Pro 4G 8GB/256GB Black - Mobile Phone

3 variants

4.6 24×

Xiaomi Redmi Note 15 Pro 4G 8GB/256GB Black

Mobile Phone 6,77" P-OLED 2392 × 1080, 120Hz, processor MediaTek Helio G200 Ultra 8-core, RAM 8 GB, internal memory 256 GB, main camera 200 Mpx (f/1,7) + 8 Mpx (f/2,2), selfie camera 32 Mpx, optical (ois) stabilization, GPS, NFC, LTE, USB-C, fingerprint reader in screen, dual SIM, water resistant IP65, unlocked, quick charging 45W, battery 6500 mAh, HyperOS 2

6,990,-

Buy

In stock > 5 pcs

Order Code: XI312b3

Samsung Galaxy S25 12GB/256GB Navy - Mobile Phone

10+ variants

4.8 319×

Samsung Galaxy S25 12GB/256GB Navy

Mobile Phone 6,2" AMOLED 2340x1080, 120Hz, processor Qualcomm Snapdragon 8 Elite for Galaxy 8-core, RAM 12 GB, internal memory 256 GB, main camera with optical zoom 50 Mpx (f/1,8) + 10 Mpx (f/2,4) + 12 Mpx (f/2,2), selfie camera 12 Mpx, optical (ois) stabilization, GPS, NFC, LTE, 5G, USB-C, fingerprint reader in screen, Dual SIM + eSIM, water resistant IP68, unlocked, quick charging 25W, wireless charging, battery 4000 mAh, Android 15

19,890,-

Buy

In stock > 5 pcs

Order Code: SAMO0269c4

LEGO® Creator 3 in 1 31165 Wild Animals: the Panda Family - LEGO Set

5.0 86×

LEGO® Creator 3 in 1 31165 Wild Animals: the Panda Family

LEGO Set for children, suitable from the age of 8 years, theme: Animals, launched in 2025, 626 pc(s)

799,-

Buy

In stock > 5 pcs

Order Code: LO31165

LEGO® Icons 10365 Captain Jack Sparrow's Pirate Ship - LEGO Set

4.9 29×

LEGO® Icons 10365 Captain Jack Sparrow's Pirate Ship

LEGO Set for adults, suitable from the age of 18 years, theme: Movies and TV shows, Ship and Pirates, launched in 2026 - new releases, 2862 pc(s)

8,899,-

Buy

In stock > 5 pcs

Order Code: LO10365

Xiaomi Redmi Note 15 5G 8GB/256GB Black - Mobile Phone

3 variants

4.9 18×

Xiaomi Redmi Note 15 5G 8GB/256GB Black

Mobile Phone 6,77" P-OLED 2392 × 1080, 120Hz, processor Qualcomm Snapdragon 6 Gen 3 8-core, RAM 8 GB, internal memory 256 GB, main camera 108 Mpx (f/2) + 8 Mpx (f/2,25), selfie camera 20 Mpx, optical (ois) stabilization, GPS, NFC, 5G, USB-C, fingerprint reader in screen, hybrid slot, unlocked, quick charging 45W, battery 5520 mAh, HyperOS 2

7,490,-

Buy

In stock > 5 pcs

Order Code: XI309b1

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