Crisis communication with the media
E-book, Czech
246,-
Code:
EK4354
Crisis communication with the media
246,-
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Crisis communication with the media
Has your company or institution become the subject of unwanted media attention? Get to know the principles and possibilities of crisis media communication together with us. You will learn about the mechanisms of media communication with special attention to situations in which crisis communication is needed. We will describe practical situations and suggest appropriate responses to them. The book will not only be a textbook to prepare you for specific problems, but also a practical tool to use when you find yourself in a crisis situation.
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Author
Počet stran
Rok vydání
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Grada Publishing a.s., U Průhonu 22, Praha 7, 17000 Česká republika, 220 386 401 [email protected]
