Name: Marketing research
Brand: Grada
SKU: EK25764
Price: 297 CZK
Availability: InStock
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Author: kolektiv a

2017, Czech, 264 pages

Advertising, Marketing & Business

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Marketing research 297,- Available for reading

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Marketing research

This publication by ten renowned experts presents the methods and techniques of contemporary marketing research. The authors reflect current technologies and procedures and approach the topics practically, taking into account the Czech conditions and the international market. They are also involved in modern research methods such as. neuromarketing, eye-tracking, conjoint analysis, etc.

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Author

kolektiv a

Počet stran

264 pages

Rok vydání

2017

Nakladatel

Grada

Language

Czech

Author

kolektiv a

Počet stran

264 pages

Rok vydání

2017

Nakladatel

Grada

Language

Czech

Available format

ePUB, Kindle (Mobi), PDF for ebook readers

Type of protection

Without protection

More Specifications

Grada Publishing a.s., U Průhonu 22, Praha 7, 17000 Česká republika, 220 386 401 [email protected]

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