

See more of the story in bright, True RGB colours
The Sony Smart TV is equipped with an all-new True RGB display with excellent colour reproduction and detailed 4K UHD resolution. It offers a wide range of colours, brightness and depth, drawing you deeper into every story. Acoustic Multi Audio+ technology delivers cinema-like surround sound, perfectly synchronised with the on-screen action¹. For an even more intense experience, including 360 Spatial Sound Mapping, just add a BRAVIA Theatre soundbar (not included). The Sony Bravia 7 II provides an immersive experience regardless of the screen size. Thanks to Dolby Vision, Dolby Atmos, IMAX Enhanced and DTS: X technologies, you'll enjoy a cinema-like experience. The Google TV operating system uses artificial intelligence to learn your preferences and offer you suitable content. With 'My Cinema' modes, you can easily select optimised audio-visual settings according to the time of day, your mood or personal preferences. A world of films awaits you on theSONY PICTURES CORE platform—you'll get instant access to 10 titles and 24 months of unlimited streaming. The One Slate design merges the screen and bezel into a single entity, giving the Sony TV an elegant look.

The Sony Bravia 7 II Smart TV excels with high colour volume and brightness thanks to True RGB technology. The resulting image boasts great colours, high brightness and extraordinary depth. RGB Backlight Master Drive Pro technology controls the individual red, green and blue LEDs with maximum precision. Each one is controlled separately, enabling higher picture quality and a purer, wider colour range. Smooth Colour Gradation technology captures even the finest details, faithfully reproducing colour transitions, enhancing contrast, and adding natural depth to the image. A realistic picture on the Sony Bravia 7 II is ensured by the latest AI-powered XR Processor. It recognises individual elements in a scene, analyses them, and optimises them to make the picture look as lifelike as possible. If you like older films, XR Clear Image technology uses AI to intelligently upscale them to almost 4K quality. For action or fast-paced scenes, you'll appreciate XRMotion Clarity technology, which analyses motion across frames and synchronises the backlight with the on-screen action. Get closer to the creators' original vision with Studio Calibrated modes. The picture retains authentic details across platforms like SONY PICTURES CORE, Netflix, and Prime Video. The Sony Bravia 7 II meets the Dolby Vision film standard, which unleashes the full potential of HDR with realistic colours and contrast. You can enjoy IMAX Enhanced content in top 4K HDR quality with cinema-like sound and an expanded aspect ratio. X-Wide Angle Pro technology ensures that colours and contrast remain vivid even when viewed from the side. With the Ambient Optimisation feature, the TV uses AI to recognise ambient light and automatically adjusts the picture for ideal viewing. In addition, every BRAVIA TV is individually calibrated to ensure consistent and high quality.



The Sony Bravia 7 II TV features powerful speakers with Acoustic Multi Audio+ technology, ensuring perfect synchronisation of picture and sound—just like in the cinema. All sounds emanate from where the action is happening in the scene. AI-powered 3D Surround Upscaling technology, along with a proprietary virtualiser, expands stereo into a wider and more precise 3D sound. Dolby Atmos and DTS: X support allow you to experience truly cinematic surround sound. Dialogue is always clearly intelligible thanks to Voice Zoom 3 technology, which uses AI to recognise the human voice and adjust its volume and clarity. You can also adjust the dialogue volume to your liking without affecting other sounds. With the Ambient Optimisation feature, your space becomes part of the sound experience. The TV uses AI to analyse the room and ceiling height and automatically adjusts the sound for optimal results. The simultaneous audio output feature allows you to listen to content on headphones while others watch the same content through the TV speakers of the Sony Bravia 7 II.



By connecting a BRAVIA Theatre system or soundbar, you'll fill the room with powerful sound and get an even more dramatic audio-visual experience. Based on analysis from professional studios, the Sony Bravia 7 II can reproduce a cinema-like sound range with fewer speakers. The 360 Spatial Sound Mapping technology on the latest soundbars creates virtual speakers around you and expands the sound field to match the creators' intent. For even deeper and more dynamic sound, you can connect a subwoofer and rear speakers to the Sony Bravia 7 II, which will deliver more powerful bass and a wider surround effect. The BRAVIA Theatre thus transforms any content into a more expressive cinematic experience. The subwoofer and rear speakers can also be connected directly to the TV, even without using a soundbar.
*Soundbar, rear speakers and subwoofer are not included.

The One Slate design merges the screen and bezel of the Sony Bravia 7 II TV into one elegant whole. The subtle wave texture of the bezel naturally fits into any interior. The Mirage Stand combines a subtle steel construction with a transparent panel*. Integrated cable management ensures a clean and uncluttered look. The Sony Bravia 7 II can also be mounted close to the wall, creating a minimalist installation where the picture itself stands out. The remote control has larger buttons with different textures and a clear layout for easy operation. The back side with a fine texture improves grip and comfort. And thanks to the Find Remote function, you can easily find it—it will emit a sound signal when activated.
*Stand design varies depending on screen size.



Sony's Google TV offers smarter search, tailored recommendations, and the entertainment you love. Browse over 400,000 films and TV episodes from your favourite streaming services, neatly organised by topic and genre based on what interests you, along with over 10,000 apps and games. The remote also includes dedicated buttons for your favourite apps, so you can access content instantly. You can control the Sony Bravia 7 II TV with your voice, just say "Hey Google" to search for films, play music or get answers to your questions. With built-in Google Cast and Apple AirPlay 2 support, you can easily share content from your smartphone, tablet, laptop or computer directly to the big screen. You can control the Sony TV using the remote or via the BRAVIA Connect app. In the mobile app, you can adjust the volume, fine-tune settings or check the configuration without having to navigate menus directly on the TV screen.



Immerse yourself in breathtaking graphics and dynamic sound, and if you want even more, connect the TV to a PlayStation 5 to unlock additional gaming features. Auto HDR Tone Mapping automatically optimises HDR during the initial PS5 setup, so details stand out in both the darkest shadows and the brightest scenes. Auto Genre Picture Mode automatically switches the TV to gaming mode to minimise lag and maximise responsiveness. With the PS Remote Play app, you can play your favourite PS5 and PS4 games over the internet without having to move the console or cables. Game Menu 2 centralises all gaming tools in one place, where you can quickly check status, fine-tune settings, use assist functions and more. Through Gaming Multi-View, you can play on one part of the screen while watching a YouTube tutorial, for example, on the other. Support for 4K/120fps, Variable Refresh Rate (VRR) and Auto Low Latency Mode (ALLM) within HDMI 2.1 ensures smooth, sharp andresponsive gaming. The Sony Bravia 7 II also supports Dolby Vision for gaming, which brings a new level of depth and realism.



Enjoy the world of films that is part of BRAVIA, available through SONY PICTURES CORE. With Pure Stream technology, you can stream HDR films on SONY PICTURES CORE with a data rate of up to 80Mb/s, which delivers significantly more detail, colour and contrast than typical streaming services with 15–25Mb/s. With an extensive library of IMAX Enhanced titles, you'll experience impressively clear picture and sound that draws you into the action*. The BRAVIA 7 II includes 10 films and 24 months of unlimited streaming, which you can redeem directly in the app.
*Feature availability varies by region and country.


The True RGB technology in the BRAVIA 7 II enhances each colour individually, so you can enjoy a wide colour spectrum and high brightness at lower energy consumption. To monitor and optimise energy consumption, you can use Dashboard 2, which brings all power settings together in one clear application. The TV's back cover is made from plastic, and the remote control contains plastic materials. The packaging is smaller and lighter. Accessibility features include TalkBack, text magnification, colour inversion, tactile dots on the back of the TV and other functions.



¹This feature is not available on 50" and 55" screen sizes.
Sony Corporation is a Japanese company founded in 1946. Its headquarters is located in Tokyo. Its beginnings were humble. The first product sold under the Sony brand was a transistor radio. It was those radios that played a pivotal role in the company's expansion in the 1960s and the world quickly began to associate Sony products with a reliably stellar price-performance ratio.
In the 1970s, Sony was severely affected by the global economic crisis. Many analysts considered the company effectively defunct and could see no future for it. However, they underestimated the famous Japanese perseverance and courage. The crisis was not a disaster for Sony; on the contrary, it served as a launching pad to even greater heights. The company recovered and soon changed the media landscape with the development of the CD and later the DVD. In the early 1990s, Sony achieved another major success with the introduction of the PlayStation gaming console. It is the gaming consoles that best represent the intersection of the three key areas in which the company operates today – electronics, video games, and the entertainment industry.
Specifications can be changed without notice. Images are for illustrative purposes only.