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Affiliate na sociálních sítích

Alza Affiliate

How to use affiliate
on social media?

Facebook

Do you have a Facebook page that you want to use to advertise affiliate links? It's not straightforward, but it's definitely not impossible. You can present affiliate links to your Facebook audience, just like through any other platform.

For Facebook, it is better to use abbreviated links, such as Bit.ly. It is much more convenient for users to click on a link that is:

  • Shorter: bit.ly/Newest_Iphone looks better than: https://www.alza.cz/iphone-se-128gb-cerna-2020-d5826608.htm?IDP=1234
  • Clearer: Your readers know, where they are going, if the click on bit.ly/Samsung_S21, rather than https://www.alza.cz/samsung-galaxy-s21-5g?dq=6276498?IDP=1234
  • More attractive From our own marketing best practice, we can say the linkbit.ly/60_percent_discount will get clicks. However, links like these should be consistent with your normal communication, and your audience can easily offend such a link.

Facebook is less flexible than your own website. Some common functions of the affiliate system (such as automatically generated banners) cannot be used. But such barriers also encourage creativity. If you come up with new ways to use the affiliate system on Facebook, don't be afraid to try them or consult them.


Instagram and Tik Tok

Do you have your own instagram page or TikTok profile? Do you want to use it for promo purposes? Your certainly can!

You have one placement per website on your personal profiles. There you can either place an affiliate link, ideally in Bit.ly. You will get even better results when using services such as Linktree. You can place several links there. Not only affiliate links, but also your personal projects.

If you have over 10,000 followers on Instagram, congratulations. You can also place affiliate links in the Swipe-up link in stories.

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